So......here's the honest scoop on last weekend's art festival...it tanked for me. Really. See, i did not have a booth at the actual festival. A local business in the downtown Carmel Art & Design District had done a local artist call out on her facebook page. She offered any Carmel art business that wanted to share her tent in her parking lot, to do so for free. She said they do it every year during the festival and get lots of traffic.
In reality, basically the traffic we had was from her established customers who made a b-line for her merchandise (gorgeous furniture). She had shut her biz down for a week, teased customers with all of her new goods on facebook and turned people away until the festival. So, when people showed up, they were on a mission for a particular piece that they had seen online. She had a spectacular sales weekend. Myself and the other vendors who took her up on her offer, not so much. We were really too far off the beaten festival path for the public to know we were there.
It was a really generous offer for her to invite us into her tent. She gave me some great advice at the end of the day when i was feeling a bit discouraged. She said that she had been doing shows for years and years. She said this wouldn't be my last "skunk" of a show and that i need to just look ahead, move on and keep a positive attitude. She was so nice. I am very thankful for the whole experience. Getting ready for it was a lot of work and a bunch of late nights. I was exhausted by Saturday night and had myself a little cry on Mark's shoulder. Of course i am second guessing everything...including the money i am investing and how my art will be received at Holiday Mart. It's all a giant leap of faith. Holiday Mart is a totally different shopping experience and demographic and I think i'm a fit for it. I think it's only natural for me to have doubts, especially after this weekend.
We cut out a little early at the end of the day and i was able to make it home in time to see my teenagers off to their Homecoming dance. That made my day.
So all of that said...i'm choosing to find the silver lining in this epic fail in my business experience. This will be the story i tell when i look back in a few years, after much success {says me}...and i will say "remember when..." I am going to learn from it...and move forward. Onward and upward! It reminds me of a piece i put together a few years ago about some very famous people who experienced their own epic fails prior to their successes. They didn't take no for an answer, they didn't give up, they persevered and we all know how their stories ended...
and so i add...
Lori McDonough - went to the Carmel International Art Festival and didn't sell one...single...thing.
p.s. thank you to all of my friends who came out to see me and to Carolyn and my awesome family, who rallied to help me set up/break down, shuttle my kids to sports and who sat with me and kept my spirits up while the hours dragged out passed on Saturday. I am a blessed girl. xo